Meet the team
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William Mellis
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- CEO and Founder
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- William Mellis has over 30 years experience delivering world class events with Clairon, Informa Festivals, Money 20/20 and Cannes Lions. He is a former executive at Sky UK and Italy, partner at EY, and was global media lead at Alvarez & Marsal.
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Eric Markgraf
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- Chief Creative and Content Officer
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- Eric Markgraf has over 30 years of building world class global brands and businesses with strong ROI performance. He is a multiple Emmy and Cannes Lions winner, and former CMO of the FOX Sports Media Group, COO at Spark44, VP at Sky Italia, and NIKE Group Ad Director. And has been an adjunct professor teaching marketing in the graduate school at USC Annenberg in Los Angeles.
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Judy Elvey
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- Marketing Director
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- Judy Elvey has over 19 years of driving growth and profitability for ground breaking events as a leader in Global Event Marketing and Hospitality. She ran the marketing for the largest energy conference GasTech for DMG events in Singapore, as well as curated hospitality experiences at Roland Garros, Henley Royal Regatta, and the Rugby World Cup for the STH Group. She also held leadership positions at Cvent and was the Past President for the UK & Ireland Chapter of MPI.
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Rob Ryan
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- Global Partnerships Director
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- Rob Ryan has over 15 years experience in helping connect governments and organizations with future leading technology, creativity and innovation. He is a true pioneer with his work that spans ethical fintech solutions for the UK government as well as international engagement with film commissions and export agencies that drive global cultural impact. He is also Managing Director of PaymentPlan.co.uk, a fintech solution that offers affordable repayment without enforcement action.
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Lauren Botting
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- Finance and Administrative Manager
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- Laureen Botting has over 15 years experience in the financial sector as a global consultancy lead, and as an auditor with RSM and BDO. Her expertise lies in building high-integrity systems that allow organization the ability to scale rapidly and efficiently.
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Daniel Gibbon
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- Head of Revenue Operations & Marketing Technology
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- Daniel Gibbon is a revenue-driven marketing leader whose over 10 year career has brought him to the leading edge of AI, automation, and MarTech. His grassroots beginnings have given him deep knowledge across a wide range of marketing practices. Dan’s expertise in global outreach and scaling media performance by building his own systems consistently helps companies exceed revenue growth.
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Clare Palmer
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- Marketing Manager
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- Clare Palmer is a marketing specialist with over 12 years of experience delivering data-driven campaigns for B2B events businesses of all sizes. She specialises in audience growth and strategic planning, combining analytical insight with a collaborative approach to deliver real business impact. Her experience spans the accounting, food & drink, and hospitality sectors, with roles at Reed Exhibitions, Montgomery Group, Sift and Centaur.
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Natalie Wong
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- Senior Marketing Executive
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- Natalie Wong is a senior marketing executive specialising in international media and content events. She has led campaigns and activations at MIPCOM Cannes with Seven.One Studios International and supported markets including NATPE Budapest, The London Screenings, and DICM. A passionate advocate for the creative community, Natalie has also volunteered at the BFI London Film Festival, combining strategic marketing expertise with a deep understanding of global media and events.
